Intro to Associations

Course overview: 

Congratulations! You are now a part of an association. In this course, we will begin with exploring what an association is and define the different types of associations and their purpose. We will then discuss why associations are important and relevant in today’s world and the impacts they make on society. From there, we will discuss what roles are found within an association for both staff and volunteers, and how these roles work together to create a community. Finally, we will dive into how associations are at risk and how Sidecar can assist your association.

Intro to Associations Landing Page


Course contents: 

This e-learning course is supplemented by video discussions and to help you work through the core concepts to understand the course learning objectives.

Learning objectives: 

Goal: Once you have completed this course, you will have an understanding of what associations are, why they are important and what roles are available within an association.


  • Define what an association is and identify the different types of associations
  • Identify why associations are important and relevant
  • Explain the different roles and responsibilities within an association
  • Describe the working relationships between volunteers/members and staff
  • Explain why associations are at risk
  • Explore how Sidecar can assist your association

About the presenter: 

Amith Nagarajan is an entrepreneur who has served the association and not-for-profit market for over 25 years. As the founder of Aptify, he built a business focused on delivering the tech infrastructure associations needed to modernize and improve their agility. After over 20 years of leading Aptify, he decided to shift his focus, sold Aptify to Community Brands, and launched Blue Cypress, a family of companies focused on transformative change across the entire association space.