Drive Member Loyalty with Personalized Experiences and Predictive Analytics

As technologies improve, there are more opportunities to deliver personalized, relevant experiences. In this session, we discuss real-world association examples of using technology and predictive analytics to take members’ experiences to new levels.

This is a session from SURGE Co-Creation, which originally aired in May 2019.

Use this for

  • Is personalization creepy or convenient?
  • Personalization and learning efficienty and effectiveness
  • Using personalization to stop choice overload
  • Creating a positive business culture